Rolf Loepfe strengthens Zone B's management team

Since the beginning of December 2023, Rolf Loepfe has been Head of Communication & Design and a member of the management of Zone B. The agency is thus further expanding its communication and design business areas in order to be able to conceive and realize holistic brand experiences.

Rolf Loepfe (right) joins Nadja Arnold and Beat Wenger on the management board of Zone B. (Image: zVg.)

Founded in 2010, the agency Zone B has made a name for itself in recent years, particularly in the sports event sector. "We are called upon to develop holistic strategies and concepts for our clients that go far beyond the brainstorming, planning and realization of events. For example, we are responsible for the marketing communication of the Bernese Young Boys and many other clients," explains Beat Wenger, founder and owner of Zone B.

Since the beginning of December 2023, Rolf Loepfe, an expert in brand management, communication and design, has joined the agency's management team. He was most recently head of the communications agency and a member of Stämpfli's Executive Board. He was previously Managing Partner at two branding and communications agencies and an independent communications consultant in Bern. He has extensive experience in branding, brand management, strategic communication and design.

However, the collaboration between Loepfe and Zone B is not new territory: "I was already able to support Zone B in the background on several mandates a few years ago. The collaboration was successful and a lot of fun. I am very pleased that we can build on this basis," says Loepfe. And it's actually also like coming home, as Loepfe had set up his workplace in the Vidmarhallen at Zone B when he was self-employed.

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