Hmmh agency opens branch in Switzerland

The digital agency Hmmh, which specializes in connected commerce, is opening a new branch in Switzerland and has appointed Marvin-Sebastian Karácsony as Managing Director of Hmmh Suisse. The Plan.Net Group, of which Hmmh is a majority shareholder, is thus supplementing its offering in the Zurich House of Communication.

Hmmh is establishing a new location in Switzerland. The expansion represents a logical step in Hmmh's ongoing internationalization strategy, according to a statement from the House of Communication. The location in Zurich complements the locations in Germany, the Middle East and Poland.

Marvin-Sebastian Karácsony, who will work closely with the other Serviceplan Group brands in the Zurich House of Communication to provide customers in Switzerland with comprehensive support along the entire digital value chain, will be responsible for setting up the Swiss branch. The aim is to expand the existing customer business, acquire new customers and expand the partner ecosystem with relevant technology partners such as SAP CX, Emarsys, Akeneo, Contentserv and Salesforce.

"Hmmh is already known beyond the borders of its home market as a partner in technological consulting and the implementation of transaction-oriented ecosystems and experience platforms. I am looking forward to the task of increasingly supporting Swiss customers in the implementation of their connected commerce solutions and digital transformation with a local team," Karácsony is quoted as saying in the press release.

Before joining Hmmh, Marvin-Sebastian Karácsony worked at the Swiss agency Ginetta for almost eight years. There he led various strategy, design and development projects for global brands and was a member of the Extended Executive Management Team. Prior to that, he was responsible for the growth of Evernote Business in EMEA at Evernote. His previous positions include Microsoft Switzerland, where he worked for five years and supported major customers in their digital transformation. He is currently also active as a start-up founder and consultant.

Bastian Diedrich (left), Managing Director of Hmmh, together with Marvin-Sebastian Karácsony, Managing Director of Hmmh Suisse. (Image: zVg.)

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