Webrepublic receives "Mobile Web" certification from Google

Webrepublic is now "Mobile Web" certified by Google. According to its own information, the agency is thus among the first in Switzerland as well as globally.

Martin Stadelmann, Team Lead SEO at Webrepublic.

People are increasingly turning to smartphones instead of computers to get information and get things done. In doing so, they expect fast and personalized experiences. But mobile sites are often deficient in user experience and load times compared to desktop versions. Companies are investing in optimizing their mobile sites and stores to increase conversion rates and drive engagement. This is also essential to generate meaningful first-party data and use ad spend as efficiently as possible.

Partner agencies of Google that do an excellent job in exactly these areas are awarded with a "Mobile Web" certification. The Zurich agency Webrepublic is the first Swiss agency to receive such certification.

For this, the six certified employees of the Webrepublic SEO team had completed a multi-stage examination process. In addition to the individual certification "Drive growth with mobile experience", they also had to demonstrate business and technical knowledge. In addition, there is a PageSpeed audit implemented in the market as well as a UX audit. The global Google Mobile Web Certification team is responsible for evaluating the audit and ensuring that the agency approaches this type of project holistically and has successfully completed it.

"With the 'Mobile Web' certification from Google, we are proving that our consulting is right where there is a lot of potential - and will be even more in the future," explains Martin Stadelmann, Team Lead SEO at Webrepublic. "It's central for our clients to leverage flawless usability for the mobile web and ensure that users convert."

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