"Common sense": ÖKK focuses on content and form

In an agency evaluation, the Bündner Versicherung ÖKK decided in favor of the Zurich-based agency Inhalt und Form.

«Gesunder Bündnerverstand»: ÖKK setzt auf Inhalt und FormThe Zurich agency Inhalt und Form, in collaboration with iundf Marketing Technology, is now responsible for the further development of the insurance company's overall communication with the sound mind of the Grisons. With immediate effect, the Zurich agency is taking over overall communications for the Bündner Versicherung and health insurance company ÖKK for the coming years.

The communication measures are intended to ensure that the distinctive Graubünden way of insuring is seen, understood and appreciated far beyond the canton's borders. The first fruits of the collaboration will be seen in 2022.

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