Copywriter Simon Kümin gives away a second opinion

In 2020, Simon Kümin raffled off a Christmas dinner without a boss to support the catering industry after a difficult year. Now the self-employed copywriter is launching a raffle again - and wants to give the Swiss media industry a helping hand.

WeihnachtsessenSince the Raffle last year was very well received, the copywriter has decided to implement another one this year. This time, too, Kümin wants to support an industry in difficulty - this time it's the media.

Because advertising money is migrating from local publishers to the big tech companies, it's not just the publishers who are suffering. The political discussion is also becoming visibly rougher as people become radicalized in their filter bubble, says Kümin.

That's why the copywriter is giving away a second opinion. A subscription to two newspapers with different political profiles is being raffled. But even people who do not consume media on principle can enjoy one of the prizes. The raffle is on the website Simonkuemin.ch to find.

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