Functionality meets style

The House stages Victorinox's "Lexicon 2.0" collection.

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The House's latest prank for Victorinox Travel Gear is also based on CGI technology. The new product film focuses on the numerous intelligent packing functions, the outstanding protection and the high-quality materials of the current "Lexicon 2.0" collection.

https://vimeo.com/179719811

A modern cabinet room serves as the stage for the product staging, creating a visual link between functionality and lifestyle.

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Responsible at Victorinox Travel Gear: Urs Keiser (Head Marketing & Sales), Adrian Guertner (Head of Marketing). Responsible at The House: Grischa Rubinick (Executive Creative Director), Patrick Meyer (Creative Director Copy), Manuel Steiner (Art Director), Andreas Jorgella (Consulting and Project Management). Production: Daniel Müri (Cloudscape).

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