Kreienbühl and Vogler: When accounting distracts from work
Kreienbühl und Vogler has created a new campaign for Swissdec's payroll accounting.
Every year, Swiss companies spend valuable working time on bookkeeping. Forms have to be filled out to send salary data to compensation funds, insurance companies and the tax authorities. This would not be the case with Swissdec-certified electronic payroll accounting. This is because the data is transmitted electronically at the click of a mouse.
Bookkeeping is a real burden for Swiss SMEs. Especially when you should be concentrating on your core business but are constantly being distracted. This insight is dramatized in the campaign developed by Kreienbühl und Vogler Werbeagentur by making bookkeeping visible as a distraction in everyday working life. The campaign can now be seen in various online and offline media.
Responsible at the Swissdec Association: Ernst Stalder (Managing Director), Christoph Rothenbühler (Head of Technical Commission), Marlis Fehr (Deputy Managing Director), Ralph Heidemann (Communications Consultant Suva). Responsible at Kreienbühl and Vogler advertising agency: Marco Donada, Reto Vogler, Oli Kreienbühl, Fabian Schiltknecht; Visualeyes International (production); Carioca Studio (photography, film and CGI).
