Master of Swiss Web: These are the nominees

The Best of Swiss Web jury has selected the best projects of the year for the eleven categories of the Best of Swiss Web Awards. These projects stood out from a total of 355 project entries in the judging process and are now competing in the master ballot.

Every year, Best of Swiss Web crowns a cross-category project that is chosen not only by the jury, but also by the audience - the Master of Swiss Web. For this election, the votes of the jury, the readers of Netzticker and ICTjournal and the award night visitors each count for one third. This year, eleven projects that scored particularly well in the jury's verdict are up for election.

The eleven master candidates 5.0

Blacksocks is one - if not the - bedrock of the Swiss e-commerce scene. The sockscription online store has now been improved in exemplary fashion. The latest release convinces with a simple login process, an original storytelling instead of just selling socks, and offers tailored to the needs of regular customers. With this convincing expansion, Blacksocks underlines its international strategy on the one hand - and has also significantly improved its results on the other.

Casino Theater Winterthur

A cultural enterprise that has mastered the online keyboard and aesthetics. The modern website of Casinotheater Winterthur is a stimulating and inviting teaser stage. Visitors are cleverly guided through the content, for example with the very successful combination of playbill and calendar bar. Also nicely solved is the integration of the blog and the static pages.

Grand Tour of Switzerland

Switzerland is that beautiful! The Grand Tour offers a virtual and emotionally charged journey through our country and provides a grandiose road trip feeling. On different routes, unique views and sights can be explored interactively and in a full-screen experience. Well-prepared images and a reduced interface invite you to lean back and discover thanks to an autoplay function.

Graubünden Ferien - The great escape

Small mountain villages in Graubünden have three communication problems. They are largely unknown, can rarely come up with news and have hardly any communication budget. The campaign of Graubünden Tourism is an intensive mixed reality interaction between people and manages to show in a fresh and technically exemplary way to a larger audience that villages in the Grisons mountains are charming and also easy to reach.

Migros - Suisse Mania

Migros Suisse Mania is an innovative 3D web project that lets you discover the cantons of Switzerland. The project, implemented with cuttin-edge technologies, gets everything out of the web that is possible today. The application runs very smoothly - also thanks to well-functioning fallbacks. A convincing user experience, lots of content, a good mobile design: the international team has done a great job.


In the ETH-Bibliothek e-Periodica, interested parties can find digitized journals - this via a sophisticated and comprehensive full-text search solution. The platform is a highly relevant working tool where, for example, PDF pages can be copied. The many well thought-out details support goal-oriented scientific work on the one hand and invite browsing on the other. relaunch

With its new online and mobile presence, SchweizerischePost impresses with a lot of well-structured content, an impressive overview, and target-oriented navigation. The heterogeneous system landscape with over 80 applications was unified and over one million customer contacts were migrated to a single sign-on solution. The relaunch is a great success both for customers and economically for Swiss Post itself.

PostLogistics E-Shop Live Test

PostLogistics succeeds in communicating its own services in a playful and instructive way with this B2B campaign site. At the same time, awareness of good e-commerce is raised by introducing store operators to the topic of usability testing. The idea of crowd testing, selecting the target group, and booking the test period are compelling new ways to improve the online shopping experience.

University of Bern Redesign

In this redesign project, the University of Bern succeeds in bringing a total of 380 web presences into a clear and user-friendly navigation structure. The reader-friendly, uniform design down to the content of the faculties and institutes is convincing - thanks to responsive programming also mobile. Special assets are, for example, the good information architecture and the direct integration of tweets. Online Bern a top university.

Website of the Swiss Parliament

The comprehensive new website of the Swiss Parliament informs the interested public comprehensively and adequately about parliamentary business. The quality of the content (simple and understandable), the useful functionalities (the configurable subscription service and the notifications), as well as the user experience are convincing. The overall design is modern, fresh, and features a clear, simple concept that is quick to grasp.

A canton is looking for soccer referees. Whereas previously only classic measures were used to recruit young talent with moderate success, the result with the best response rate in years. The original website conveys emotional content in an appealing way, for example in the form of videos. Interested persons are introduced to the exciting topic of "refereeing" with a video-based quiz.

Here you will find the list of all this year's master candidates with details of the client and recipient, as well as URL.


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