KSP for Stöckli: The new commuter class
KSP Krieg Schlupp Partner launched a large-scale e-bike campaign for Stöckli in the spring.
In film and print and on posters, POS and a Microsite the new bike generation is advertised. In particular, the new Stöckli e.t. with the motor developed and built in Switzerland. The campaign has the aesthetics and text style of a car campaign, as the fast, long range and comfortable e-bikes are positioned as perfect commuter vehicles.
Responsible at Stöckli: Adrian Albrecht (Head of Marketing); Marco Alessandri (Head of Communications); Julien Wisard (Head of Digital and Dialog Marketing). Responsible at KSP Krieg Schlupp Partner: Uwe Schlupp (Overall Responsibility); Benny Goldstein (Creative Director); Lea Baldinger, Kevin Zysset (Junior AD); Dominic Wirz, Fabrizio Bonifazi (Text): Florian Kech, Michelle Mancina (Graphics); Dany Kielholz (Managing Director); Marc Gooch (Junior Account Manager); Céline Stadelmann (Account Executive); Michael Vogel (Digital Account Manager); Simon Kaserer (Development); Andreas Caruso (Production); Manuela Pasanen (DTP); Jonathan Heyer (Direction & Photography); Bernd Wondollek (DOP); Pixelpolish, Giacomo Wyss (Image Editing); Feit Film (Film Production); Chimney (Postproduction); German Wahnsinn (Music).
