Serranetga: change in top management
In Matthias Adolf, Serranetga has hired a CEO who represents a new generation of communications professionals. He combines creative and digital thinking.
Matthias Adolf has been actively involved in shaping the digital transformation in this country over the past few years, both on the agency and client side. He held senior positions at Assai/Wirz and Namics, was jointly responsible for building up the Digital Unit at Jung von Matt/Limmat, and most recently worked on the client side at Search.ch as Head of Marketing and member of the Executive Board. In his career, he has been involved in numerous well-known and award-winning campaigns. In his position as the new CEO, he is responsible for around forty employees and well-known clients such as Samsung, UBS and Mobiliar.
The previous managing director Maurizio Rugghia is leaving Serranetga at his own request. He has been instrumental in Serranetga's development into a creative agency with digital DNA.
