"Because I had no better idea"
Frank Bodin participates in the jury of the New York Festival. Why, tells the advertiser of the year 2009 in an interview of the festival operators.
On the Festival website the CEO of Havas Worldwide Zurich talks about why he participates as a jury member and what he takes away with him: The trained pianist and composer believes that judging work is simply part of the job of an executive in an agency. At the same time, he says, it's a way to discuss and learn from the best creative people in the world. When asked why he made his career in advertising, he says: "Because I didn't have a better idea. (uma)
Teaser image: Advertising.newyorkfestivals.com
