Apple is expanding its presence in Switzerland with shop-in-shops at Media Markt and other retailers. Customers benefit on the one hand from the product know-how of Apple experts and on the other hand from the broad complementary range with products that can be controlled via iPhone or iPad. The booklets created by Basel West are distributed to customers by Media Markt.
Responsible at Apple Switzerland, Zurich: Marco Weber, Nirina Gutiérrez. Responsible at Basel West Corporate Communications: Thomas Aerni (consulting); Markus Siegenthaler (text); Manuel Bürli, Sinia Brugger (design).