"Paymit" is Swiss App of the Year

The "Best of Swiss Apps Awards" were presented in Zurich on Thursday. More than 300 people watched at the Aura, Zurich, as the best app and mobile projects in Switzerland were honored in twelve specialized categories.

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The award was presented after 2013 and 2014 awarded for the third time. Various Swiss companies, especially mobile and web agencies, submitted a total of 203 entries in twelve categories this year. That's 100 more entries than last year - a new record. 48 projects made it onto the Shortlist.

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Photos: ZVG

Master of Swiss Apps: "Paymit

The crowning glory of the evening was the election of the Masters of Swiss Apps: Of the 13 projects selected by the jury as contenders for the title of Master, the Shortlist and on which the readers of Netzwoche were allowed to vote, the audience of the Award Night crowned the payment app "Paymit" as Master of Swiss Apps 2015 - and thus as the best Swiss app of the year!

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"Master of Swiss Apps 2015": The "Paymit" payment app from UBS, ZKB and SIX (Photo: Thomas Stuckert/Advertising Week)

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Photo: ZVG

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Voting for the "Master of Swiss Apps

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The makers of the Paymit app from UBS, ZKB and SIX on stage (Photos: Thomas Stuckert/Advertising Week)

Paymit

"Paymit" makes it possible to send and receive money quickly and easily. With the "Paymit" project, several banks in Switzerland agreed on a system for the first time. Behind the financial application "Paymit" is a strong partnership between UBS, Six Group and ZKB. However, you don't have to be a customer of the aforementioned banks to use "Paymit." "Paymit" has the potential to permanently change the way payments will be handled in the future. In addition to the master's degree, the project also won bronze in the category "Value/Functionality", four times silver: "Usability/Interaction Design", "Design/User Experience", "Innovation, Technology" and twice gold "Swissness" and "Business".

https://www.youtube.com/watch?v=ABMXS_DrJ70

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All gold winners

In each of the twelve specialist categories, the jury of experts selected gold, silver and bronze winners. A total of eleven gold, 20 silver and 28 bronze awards were presented and the title "Master of Swiss Apps" was awarded once. No gold was awarded in the "Innovation" category in this edition. (hae/pd)

Migros App

The "Migros App" - the new "window" between Migros and its customers. From coupons, collecting Cumulus points, promotions and individual shopping lists to the mobile payment function: with this app, the Migros customer manages everything that revolves around his purchases from the wholesaler. The app makes the shopping experience easier for the customer and creates additional customer loyalty for the company. The project wins gold in "User Value / Functionality", silver twice: "Usability / Interaction Design" and "Business", and bronze once in the "Swissness" category.

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Viadi

Viadi is an app for querying connections in public transport. The app uses a timetable query system specifically developed for the app and optimized for Switzerland. This system, combined with functional design, makes querying connections fast and intuitive. The app takes train service disruptions into account and can be connected to the Apple Watch. The project sets new standards for timetable inquiries in Switzerland.
The project wins silver in the User Value/Functionality category and gold twice: "Usability/Interaction" and "Design/User Experience".

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GV app

An information app for the Apple Watch. The GV app supports the user on his flight journey and through Geneva Airport. Whether it's finding a free parking space, saving their own parking space number, quickly accessing real-time information such as check-in, gates, flight delays, etc. - all relevant information intuitively and at the right time on the wrist. The project wins gold in the "Wereables" category.

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Aare Guru

A practical app for residents of the Aare who like to swim in their home river. The app offers weather and water information, is attractively designed and very easy to use. An original feature is that information is provided in the local dialect; "Nume für herti " or "No chli liire vorem inegumpe". The project wins gold in the category "Young&Wild".

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360° LOWA

To counter structural change in the specialty retail industry, mountain footwear manufacturer Lowa has changed its strategy and placed the customer experience at the center of its new business model with the "360° Lowa" app: With the app and the adapted business processes and services, every specialty retailer becomes a full-range provider. The demonstrable resulting increase in sales and the optimized process convinced the jury. The project wins gold in the "Enterprise" category.

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Big.City.Hunting.

"Big.City.Hunt." is a mixed reality game and part of a very successful, unique advertising campaign in Switzerland. 3000 participants had to escape as long as possible from a real hunter car, which was on the road in the city of Zurich for three hours. The game shines with innovative combinations of current mobile technologies and with good storytelling in real space. The project won gold in the "Games," "Campaign" and "Technology" categories. It also won bronze in the "Innovation" category.

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Overview Gold Winners 2015
 

Category Winning project Client Contractor
User Value/Functionality Migros App Migros Deepblue Networks
Grandcentrix
- Usability/Interaction Design
- Design/User Experience
Viadi Ubique Engineering Ubique Engineering
- Swissness
- Business
Paymit UBS, SIX, ZKB
 
UBS IT
Namics, In2Media
AdNovum
Notch Interactive
Swede and Swede among others
Wearables GVApp Genève Airport ATIPIK SARL
Young & Wild aare.guru Reto Lehnherr Reto Lehnherr
Enterprise 360° LOWA LOWA Switzerland JLS Digital
- Games
- Campaigns
- Technology
Big. City. Hunting. Jeff Communications Gbanga, Millform

 
The total list of all winners can be found on the website Bestofswissapps.ch
 

About "Best of Swiss Apps

"Best of Swiss Apps" is an initiative of "Best of Swiss Web GmbH", Simsa (Swiss Internet Industry Association), the Swiss industry association for the digital economy, and Netzmedien, the specialist media publisher for ICT and business. Thus, behind this new award are the same institutions that launched "Best of Swiss Web" back in 2001 and in thirteen years have developed it into one of the best-known and most recognized business competitions. Werbewoche is media partner of "Best of Swiss Web" and "Best of Swiss Apps". (hae/pd)

 

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