Customer growth and pitch wins

Erdmannpeisker: Hatex new in the portfolio

Erdmannpeisker is now also at home in the construction industry. Hatex is a leading Swiss producer of functional work and safety clothing. As part of an agency evaluation, the third-generation family business from Murgenthal decided to work with Erdmannpeisker. As a first step, a positioning was jointly developed, which is expressed in the claim "Intelligent Workwear". A new logo with a fox head has also already been realized. Further work will follow this year.

Walker becomes Fisherman's Friend

In a multi-stage agency selection process, "The World's Smallest Advertising Agency" prevailed over the competition. The first joint catch of the traditional British brand in collaboration with the Swiss creatives will be released in the fall.

Scholtysik & Partner new branding agency for Basler Kantonalbank

The branding and design agency Scholtysik & Partner will henceforth support Basler Kantonalbank in strategic brand management as well as in the design and implementation of its brand identity. Scholtysik & Partner prevailed in a multi-stage agency evaluation. At Basler Kantonalbank, no stone is left unturned. Since 2013, the bank has been consistently adapting its strategic orientation to the changing economic and regulatory environment. On this basis, Scholtysik & Partner is developing the new brand strategy as well as the design and implementation of Basler Kantonalbank's brand identity. Mathias von Wartburg, Head of Marketing at BKB: "The agency's straightforward approach, its professional expertise - including in digital branding - and its vast experience in the financial sector tipped the scales in favor of Scholtysik & Partner."

New media mandates at Media Satellite

New in the portfolio of Mediensatellit, the Zurich-based agency for target media: Südwestpresse from neighboring Baden-Württemberg. The offer is aimed at brands that want to communicate sustainably in this important economic region with content marketing and storytelling, i.e. strategic, modern and individual cooperation formats.

Since the soft relaunch at the end of May, Zuri.net has been a new addition to Mediensatellit's portfolio. On the portal, people from Zurich's millions search for ideas and places for their quality time in the city, and quickly find up-to-date addresses, rated by Zurichers for Zurichers. The newly developed advertising offers are exclusive and efficient. With around six million annual address queries, zuri.net is an ideal dialog partner for information that is placed where consumer decisions are made.

APG|SGA Traffic wins two important mandates

On June 12, 2015, the Zürcher Verkehrsverbund (ZVV) awarded three mandates (so-called "lots") for commercial advertising space in and on public transportation. This was subject to the condition that the three lots must be awarded to at least two different providers. APG|SGA Traffic will receive two lots and thus continue to have the right to market and develop all products in and on the buses. These concessions concern all the transport companies included in the tender: Postauto Region Zürich, Sihltal Uetliberg Bahn, Verkehrsbetriebe Glattal, Zürichsee Schifffahrtsgesellschaft, Verkehrsbetriebe Zürichsee und Oberland, and Stadtbus Winterthur.

APG|SGA Traffic had initially prevailed in a two-stage process in the ZVV prequalification for the second round and submitted its definitive bid in mid-May. On June 12, 2015, APG|SGA Traffic was awarded two of three lots. These now include the exclusive marketing and handling of the TrafficBoards as well as the marketing and handling of all other advertising spaces in and on the buses of the ZVV transport companies with Postauto Region Zürich, Sihltal Uetliberg Bahn, Verkehrsbetriebe Glattal, Zürichsee Schifffahrtsgesellschaft, Verkehrsbetriebe Zürichsee und Oberland, and Stadtbus Winterthur.