Teil.ch: DM for adventurous teams

The DM, which is being used in three languages throughout Switzerland these days and is aimed at companies with 30 or more employees, high schools and clubs, draws attention to the popular offer of group Foxtrails.

The advertising material is intended to arouse curiosity and provide the most relevant information about the most exciting scavenger hunt in Switzerland. Through a punched hole in the cover, in the impression of a field knife, one gets an exciting insight into the world of Foxtrail when unfolding the DM. The picture collage was created from picture elements of the nine Foxtrail regions and plays with the basic idea that a city can be rediscovered during Foxtrail. A foldout on three pages provides the essentials about the Foxtrail and "2 tickets free" offer.

Responsible at Swisscovery: Christina Hanke (Operations Director), Thomas Bösiger (Head of Marketing & Sales). Responsible at Teil.ch: Martin Zeiter (Creative Direction), Alain Zeiter (Consulting), Remo Genepretti (Graphics).