Matter Gretener Lesch: Closer is better
The Neuwiesen shopping center in Winterthur is located in the middle of the city. To highlight this advantage, Matter Gretener Lesch developed a new campaign.
The four subjects so far are intended to make clear: "What applies in everyday life also applies when shopping - closer is better".
Responsible at the Neuwiesen Tenants' Association: Bruno Benz (Center Manager). Responsible at Matter Gretener Lesch: Daniel Matter (Creative Direction), Dominik Imseng (Text), Laura Haas (Graphics), Victor Rosser (Consulting). Photography: Jonas Kuhn.
