Vizner Borel: Europe avenue campaign for the third time
At the end of September 2012, Europaallee opened its doors and the first stores in Zurich's newest district. Since spring 2013, the Zurich agency Vizner Borel has been responsible for all communication measures.
A lot has happened in the meantime: In a further stage, the third building complex on construction site E was completed and opened to the public at the beginning of the year. This houses 64 rental apartments, offices, attractive stores and the NEO restaurant/bar.
In a third wave, Vizner Borel communicates the variety of possibilities for lingering, shopping and enjoying with new poster subjects, online measures and the "Europaallee-CityMap".
Responsible at SBB Immobilien for Europaallee: Adrian Bucher. Responsible at Vizner Borel: Lajos Vizner, Guillaume Borel (overall responsibility), Eveline Jakob (consulting), Florian Steiner (art direction), John Leuppi (text), Rainer Schaer (photography), JBW Media AG (media).
