Statement reinforces strategy and concept

The Zurich agency Statement strengthens its team in the areas of strategy and conception with Roger Gebert.

Statement provides clients with strategies, ideas and concepts to activate brands and consumers. "We don't think above- or below-the-line, but blow-up-the-line. We turn the brand into a channel, supplement classic reach communication with targeted qualitative 1:1 contacts and thus ensure engagement, interaction and bonding between brand and consumer," says Philipp Brunner, Partner at Statement.

With the signing of Roger Gebert, the agency is now securing additional expertise and experience in precisely these areas. Roger Gebert was responsible for the brands Ben & Jerry's and Milka, among others, as brand manager in Switzerland. As the agency writes in a press release, this comes in the wake of various new clients, about which information will be provided at a later date.

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