Publicitas: David Klement becomes CTO
David Klement will take up the newly created position of Chief Technology Officer (CTO) at Publicitas on February 1, 2014, completing the Publicitas management team.
The 32-year-old Klement joins Publicitas on February 1, 2014 from Qusima, where he has worked as Director Technologies since 2011. At the full-service provider in the technology and digital marketing sector, he was responsible for the development of the Quisma Media Platform, a multi-channel tracking platform for handling online marketing campaigns, among other things.
In the newly created role of CTO at Publicitas, he will be responsible, among other things, for the development and introduction of the advertising marketing platform announced in August for the automated planning, booking and processing of advertising in all media categories. Klement reports directly to CEO Alain D. Bandle and is a member of the Executive Board, which is fully staffed.
Before joining Quisma, David Klement worked at Adjug as Head of Products and at Booming as Project Leader IT Solutions.
Alain D. Bandle, CEO Publicitas: "I am delighted that we have been able to recruit David Klement, a highly experienced IT specialist who is also an outstanding expert in the media and advertising industry. His extensive experience in the field of multi-channel technology and real-time advertising is extremely valuable for implementing an important part of our strategy of increasingly automated advertising marketing."
