Goldbach: Holiday microsite for Coop
A microsite designed and implemented by Goldbach Interactive helps to keep track of the best Coop Advent bargains. And offers inspiration for the pre-Christmas season.
In terms of content, the focus is on a festive offer that changes daily until December 31. To ensure that no one misses out on a product promotion, this offer can be subscribed to as a newsletter. In addition, the Holiday microsite with recipe and pastry ideas to linger and browse. Using the filter option, you can navigate between aperitifs, main courses and desserts. Wine tips, craft suggestions and a competition with Coop shopping vouchers to be won round off the offer.
Goldbach Interactive conceived, designed, wrote and technically implemented the microsite and the associated digital advertising media for desktop and mobile. The online measures complement an offline campaign by the Valencia agency (Werbewoche.ch reported).
