Pestalozzi Children's Village: Best Swiss PR Image
The motif "For many children, the bill doesn't add up" of the Pestalozzi Children's Foundation was named best Swiss PR image 2013 at the PR Image Award.
With the motif, the foundation draws attention to the lack of school education in Tanzania and its aid projects in the East African country. With the PR Picture Award, the SDA subsidiary News aktuell promotes and supports the status of PR photography in Germany, Austria and Switzerland. An expert jury of photojournalists and communications experts compiled a shortlist of the best motifs from nearly 1'700 images submitted. Following this, around 17'000 media spokespeople, PR experts and media professionals from Switzerland, Germany and Austria voted for the best PR picture of the year.
A total of four motifs from Switzerland made it to the top places:
Swiss PR Picture of the Year and 1st place in the category "NGO Photo":
Pestalozzi Children's Foundation, picture title: "For many children, the math doesn't add up".
1st place in the "Corporate Communications" category:
Mammut Sports Group, image title: "Needle of Cleopatra".
2nd place in the "Portrait" category:
Mammut Sports Group, image title: "Bed of Ropes
3rd place in the category "Product Photo":
Victorinox, picture title: "Carl Elsener senior (1922-2013) master of Swiss Army Knives".
You can find the winning photos of all categories at Pr-bild-award.de/winner2013
Jury:
Matthias Ackeret, Personal (CH)
Felicitas Ernst, Press Officer (D)
Klemens Ganner, APA-PictureDesk (AT)
Uwe Gottmann, 20 Minutes (CH)
Peer Grimm, DPA German Press Agency (D)
Ion Linardatos, Straub & Linardatos (D)
Harald Schneider, APA (AT)
Frank Stadthoewer, News Aktuell (D)
