Relaunch of the Tele Züri website

Die Website von Tele Züri wurde komplett überarbeitet. Der neue Webauftritt wurde von Zeix (Konzept & Grafisches Design) und Previon (Umsetzung) realisiert.

Tele Züri viewers can now consume programs more easily via the Internet, both live and time-shifted. In addition, editorial workflows have been simplified and multiple use of content made possible, according to a statement. The new website is also optimally displayed on smartphones and tablets thanks to the use of "Responsive Design".

Based on Drupal, Previon designed the editorial workflow together with the Tele Züri team and adapted the system accordingly. The central point of the editorial work is now an "editorial dashboard" for the entire administration of the Website. In addition, a number of interfaces such as to Norcom's NCPower TV production system were programmed.

Future-proof and scalable

The new Tele Züri website has a modular structure. This enables the simple multiple publication of content on different pages. In addition, the website can be easily expanded and adapted to future developments in the TV sector - one example is the stronger interaction with the audience before, during and after broadcasts. Thanks to the multi-tenancy of the Drupal system, the website is easily scalable. This aspect enables the adoption of the new structure also for the sister stations Tele M1 and Tele Bärn. Their websites will also be revamped in the coming months.

The conception and development of a program guide and the realization of live streaming of all broadcasts were also part of the project. In addition, content supplied by viewer reporters can be published efficiently. The advertising workflow was also optimized.

 

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