As part of this restructuring, the company is now trading under the name TBS & Partner, according to a press release. To mark the same occasion, the TBS website has undergone a comprehensive redesign (Tbspartner.ch). The step is taken in order to secure entrepreneurial continuity in the long term. The agency's strategic orientation and recipe for success will remain unchanged under the new name: With its two pillars of corporate identity/corporate design and corporate and marketing communications, TBS & Partner will continue to provide clients with holistic support from a single source in both traditional media and the online sector. TBS Identity has been active in the Swiss advertising market for over 28 years.