C-Factor is Denner's new PR agency
C-Factor prevailed against two competitors in a competitive presentation and won the mandate as Denner's PR agency.
Denner is on course for growth in a challenging market environment, according to a press release issued on Monday. With Mario Irminger as the new CEO and Paloma Martino as the new Head of Corporate Communications, the retailer is in the process of implementing the new strategy with fresh energy.
Denner is being supported by C-Factor. The mandate includes strategic consulting, media relations, the implementation of the employee magazine Denni, which is published four times a year, and other projects in the area of corporate publishing and corporate communications.
