Swiss Effie 2012: "Submit Effie Cases Effectively" Workshop

In a few weeks, submission for the Swiss Effie 2012 will start. To make the work easier for participants and to remind them once again of the most important rules for effective and efficient submission to Swiss Effie, BSW Leading Swiss Agencies is again organizing a workshop on Wednesday, October 5, 2011 on the topic of "Submitting Effie Cases Effectively".

The aim of the workshop is to use the 12 golden Effie tips and successful case studies to show agency staff how to prepare their information and data effectively, how to convince the jury of the effectiveness of their campaign, and how they have the best chance of winning an Effie. The participation fee is 50 Swiss francs per person, and the registration deadline is September 26, 2011.

The speaker is Cary Steinmann, who has enormous experience as a judge at the Euro Effies and at Swiss Effie and as a strategic planner from the very beginning as well as a university lecturer.

Registration by mail to


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