Pitch win: Swiss TXT gets Erdmannpeisker on its side

The competitive bidding for the communications budget of Swiss TXT has been decided. Erdmannpeisker was awarded the contract and will accompany SRG's multimedia competence centre into the future.

With a launch campaign in the trade media, the Biel-based advertisers also want to bring the medium, which is present in 98 percent of all households throughout Switzerland, back into the focus of attention of creatives, media planners and marketing communications managers, as the agency writes in a statement.

The campaign is scheduled to start in October 2011.

Responsible at Swiss TXT: Michel Fink (Head of Communication & PR). Responsible at Erdmannpeisker: Gabriel Peisker (CD), Christina Schmid and Patrick Fawer (AD), Rainer Neusius (consulting).

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