Ruf Lanz for the VBZ: Love goes through the wagon
The Ruf Lanz agency has created a new motif for the VBZ. The culinary offer, which can be enjoyed in the Zurich streetcars, is advertised.
On Zurich's streetcars, you can also indulge in culinary delights - on an extra ride. Interested parties can select the appropriate carriage from the streetcar fleet as well as the appropriate catering. The entire organization is handled by VBZ. Ruf Lanz is advertising this offer as part of the current VBZ campaign. The visibly rounder streetcar is used in advertisements and posters.
Responsible at the transport companies of the city of Zurich: Alain Kohler (Head of Market Communications), Natascha Klinger (Project Manager Market Communications). Responsible at Ruf Lanz: Markus Ruf, Danielle Lanz (CD), Marcel Schläfle (AD), Andreas Hornung (text), Kristina Burch (consulting). Photography: Oliver Nanzig. Image processing: Patrik Rohner.
