In Flagranti wins Swiss Post Innovation Award
Every year, Swiss Post presents an award for the most innovative supplier. For the first time, it goes to an advertising agency: In Flagranti from Lyss.
The innovation: a solution that allows Postfinance sales staff to have a bound brochure produced online. They select from around 50 different documents those that are tailored to the concerns and situation of the business customer. They can also address the customer personally and specify their customer advisor. This enables Swiss Post to eliminate the storage and depreciation costs of brochures and optimize the sales and advisory process, the agency said in a press release.
