Ruf Lanz: Sechseläuten March for Club Hiltl in Russian

Ruf Lanz is promoting the "Worldwide" party series for Club Hiltl in a new radio campaign. It starts with the Sechseläuten March - in Russian.

Haus Hiltl is not only home to a vegetarian restaurant, but also a club. Every Thursday, the international party series "Worldwide" takes place there, in which a guest country presents its music and selected culinary specialties to the people of Zurich.

Ruf Lanz has devised a radio spot concept in which the Sechseläuten March is performed in the typical style of the respective host country. As Russia will soon be a guest at Club Hiltl, the Sechseläuten March will be interpreted as a cheerful Kazachok (Cossack dance) to kick off the series of spots.

The spot will run all week from Sechseläuten Monday. Further spots will follow.

To the spot

Responsible at the Hiltl House: Rolf Hiltl (overall responsibility), Claude Hunkeler (Club Hiltl). Responsible at Ruf Lanz: Markus Ruf, Danielle Lanz (Creative Direction), Andreas Hornung (Text), Kristina Burch (Consulting). Production: Selmi Tonstudio.


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