Online ABC: Cost per Interest (CPI)
Cost per interested party. Refers to the amount charged for a prospect acquired.
Cost per prospective customer. Refers to the amount charged for an acquired prospect.Online-ABC Cost per Interest (CPI)Cost per Order (CPO)Cost per order. Refers to the amount charged for acquiring an order or a customer.
Cost per Thousand Impressions (CPM)Billing unit for online advertising. The number of visual contacts with a form of advertising is billed. See also ad impression, ad request.
CounterCounter. Displays the number of hits on a specific website.
Crawler Program that searches websites registered with search engines for keywords. See also robot and spider.
CyberspaceGeneral term for an artificially generated experience space. Often also used as a synonym for the World Wide Web. The term was coined by science fiction author William Gibson.
File formatsInterlaces GIF or JPEG, maximum file size 15 KB and rich media banners.
Data superhighwayIntroduction of the American term "information superhighway". Refers to the Internet, but generally refers to the ability to transfer information and data at high speed.
Cost per Thousand Impressions (CPM)Billing unit for online advertising. The number of visual contacts with a form of advertising is billed. See also ad impression, ad request.
CounterCounter. Displays the number of hits on a specific website.
Crawler Program that searches websites registered with search engines for keywords. See also robot and spider.
CyberspaceGeneral term for an artificially generated experience space. Often also used as a synonym for the World Wide Web. The term was coined by science fiction author William Gibson.
File formatsInterlaces GIF or JPEG, maximum file size 15 KB and rich media banners.
Data superhighwayIntroduction of the American term "information superhighway". Refers to the Internet, but generally refers to the ability to transfer information and data at high speed.
