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Study
Marketing
IAS study: Advertisers prioritize social media and digital video
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General
These events moved Switzerland in 2023
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Digital
Companies must prepare employees for an AI-supported future
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Advertising
Quickline campaign shows that TV advertising works
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Apps
FHGR study on the use of wellness apps in Switzerland
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Digital
Survey: 61 percent have passed off AI work as their own
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Media usage
Study confirms activating advertising effect of audio
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Marketing
University of St. Gallen is new partner of the Marketing Tech Lab
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Advertising market
Plannability as a decisive success factor for advertising campaigns
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Digital
AI increases work productivity and creativity according to study
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