Get the German-language trade magazine "werbewoche" in the m&k Dossier Promo&Werbeartikel 4/2007 as a PDF download with the following table of contents:
PROMOSWISS
"The trend in our industry: good quality advice" By Bruno Pfiffner
PROMOSWISS
Promoswiss: Seven members introduce themselves By Bruno Pfiffner
ELECTRONICS
Electronic helpers with high advertising impact By Sabine Flachsmann
TEXTILE ADVERTISING
Growing design and quality demands By Robert Wildi
PREMIUM
Customer care with quality and style By Sabine Flachsmann
SWISSNESS
Swissness is trendy - even in advertising By Robert Wildi