Receive the German-language trade magazine "werbewoche" in the m&k issue 2/2011 as a PDF download with the following table of contents:
MARKETING
TITLE STORY
Renaissance Zurich Tower: new style icon in Zurich West From summer 2011, the Renaissance Zurich Tower Hotel will welcome its guests in the spectacular Mobimo Tower in Zurich West.
MARKETING
Concentrated power for seminars
GFM
21st GfM Trend Conference
MICE/LIVE COMMUNICATION
The crisis seems to be averted
ASSOCIATION CONTRIBUTIONS
Swiss Marketing (SMC)callnet.chSwiss Franchise Association
ONLINE
INTERVIEW
More ROI: behavioral email campaigns on trend
E-MAIL MARKETING
The underestimated potential of transaction mails
EVENTS & CONFERENCES
MICE Services Online Check
STORYTELLING
The art of storytelling
HEADLINES
Portrait Meeting Points Hotel of the month Source of supply index Scene
