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Issue 7/1995

Receive the German-language trade magazine "werbewoche" issue 7/1995 as a PDF download with the following table of contents:

"PSYCHO" LIONS 1994

Magazine: Psychometer selects the best Swiss TV commercials

THE SEVEN NATIONAL LANGUAGES OF SWITZERLAND

Forum: Speech by Wolf Schneider on the occasion of the "Advertiser of the Year" award ceremony

VAT

Magazine: The most important answers from the BSW hotline (2nd episode)

LONG LIVE THE SMALL DIFFERENCE

Marketing: Brand Asset™ Valuator is the largest empirical study on brand building

FREE RIDERS IN THE GOLF BOOM

Media: Re-launch of "Golf & Country" by BTM

"WE ARE TOO CHEEKY"

In conversation: Daniel E. Eggli, publisher of numerous guest titles for the 50th "Salt & Pepper" edition
Category: Single issues

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