Receive the German-language trade magazine "werbewoche" issue 6/2005 as a PDF download with the following table of contents:
Head of the week
Dominic Geisseier to turn Tele program guide to success JobChange
Oliver Fahrni criticizes current journalism for investing more in form than content Editorial
Publicis drives celebrities in the "I am also a ..." campaign for the Zurich transport association
Page 7, 8
With Läkerol in her mouth, Zogg Kettiker Gasser is at a loss for words.
Young talents, show us your works! The Keystone Cannes Open enters its fifth year
The 12.6 million jackpot has been cleared. Contexta is to rebuild it for Swiss Lotto
There is a new appearance for Swiss meat from the Polyconsult kitchen
Edipresse will be a new player on the local TV scene in western Switzerland
Page 15, 20
20 Minuten and Radio Energy want to launch "Decibel DJ-Gontest 05," a new casting show and a platform for sponsors Side businesses
Blick's rock CD campaign should stabilize circulation. No one at Ringier wants to talk about additional income (yet).
"Take 2", the joint campaign by Valora and the publishers' association, generated disappointingly little revenue.
Aargauer Radio Kanal K sets the scene at train stations with sounding posters
PubliGroupe increased its sales by two percent in 2004. However, PubliPresse, the most important sector, stagnated.
Beat Fritsch learned at EdipubTalk that the Romands know how to celebrate quite well