Issue 5/2002

Receive the German-language trade magazine "werbewoche" issue 5/2002 as a PDF download with the following table of contents:

CORINNE BLASER

is now cramming the offsides rule for RMB and marketing the World Cup on Sat 1:

ANDREAS PROKESCH

as ADC board chairman, gives the ADC class of 2001 the rating of mediocre.

JURY OPINIONS

ADC: What the presidents of the individual ADC jury cagetories think about the 2001 advertising year and who won gold and silver cubes in which category.

SWISS - WHAT?

Marketing: Business consultant Thomas Otte thinks the name for the new airline is rather dangerous.

CABLE SALAT

Media: Many operators of private radio stations would like to see their secondary stations on cablecom's cable. But it's not quite that easy to get a coveted frequency slot.

KARL GERSTNER

rummages charmingly through the sewing box of memories of Swissair and GGK:
Category: Single issues

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