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Issue 47 special/1994

Receive the German-language trade magazine "werbewoche" in issue 47 special/1994 as a PDF download with the following table of contents:

HIGHLIGHTS OF THE CREATIVE OUTPUT

Eleven remarkable campaigns this year

ANNUAL CHRONOLOGY

A summary of the most important events of the 1994 advertising year "

OF DEAD PANTS AND LINDEN AIRS

Survey of the 30 largest advertising agencies in Switzerland

SPIRIT, BELIEF & SOUL

Norbert Bolz on spiritual themes in advertising

SILVER LINING OR FLASH IN THE PAN?

What the latest advertising expenditure statistics from Media Eocus reveal

WHAT IS GOOD ADVERTISING?

What editors-in-chief think about advertising

THE ADVENTURE BEGINS

Overview of the Swiss local television scene
Category: Single issues

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