Receive the German-language trade magazine "werbewoche" issue 45/2007 as a PDF download with the following table of contents:
Page 7
A cup of coffee before match point; Jung von Matt/Limmat produced a commercial for Jura with Roger Federer.
Page 8
Creative, more creative...
Every year again - the eagerly awaited top ten Swiss creative agencies of the end of the year.
Page 9
Who will win the race?
The subscribers of Werbewoche can decide which of six candidates will be crowned Advertiser of the Year 2008.
Page 11
Noble from the discounter
Denner is launching the premium "Primess" line just in time for Christmas.
Page 17
The TV license carousel is spinning
Regional broadcasting licenses 21 applications have been received for the 13 regional television licenses. The race is on.
Page 18
TV-StaK and Tele power up
Alex Springer Verlag declares war on Schweizer Familie and Schweizer Illustrierte.
Page 22
It catches the eye
Fine packaging art draws curious eyes to culinary products.
Page 26
Bernhard Weissberg
The editor-in-chief of Blick on narrow-mindedness, premium tabloids and pimping stories.
