Receive the German-language trade magazine "werbewoche" issue 39/2006 as a PDF download with the following table of contents:
Page 7
Tagi regional alliance
Spillmann, Felser, Leo Burnett arm the Tages-Anzeiger for the local and regional campaign.
Page 7
From November 6, the Tages-Anzeiger will be published with five regional splits - with its campaign, the SFLB agency is bringing the Tagi to the countryside.
Page 8
M-Budget credit card
Despite its cheap appearance, the Migros plastic card wants to do just as much as other credit cards.
Page 15
Special case Schaffhausen
At the Munot, happiness about Bakom's ideas for the TV coverage areas is limited.
Page 19
Baublatt reorganizes
From January, the Baublatt will only be published once a week - and is setting up an online service instead.
Page 21
Awakening emotions
Promotional product specialists must master suitable printing and finishing processes.
Page 22
Great variety
Antalis has greatly expanded its range of panels
