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Issue 38/1984

Receive the German-language trade magazine "werbewoche" in issue 38/1984 as a PDF download with the following table of contents:

This week in advertising week: People + Personal

letters to the editor and editorial

Our favorite,

Martin Fighting: Episode

of the series on capital goods advertising: "Rationalize the ration".

September posters

Jürg Chochard: Does Direct Marketing Make Advertising Superfluous?

SILK: The New Media. Report on a conference

New documents

Events

Last information

Category: Single issues

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