Issue 34/1995

Receive the German-language trade magazine "werbewoche" in issue 34/1995 as a PDF download with the following table of contents:

WASH DAY WITH THE CAR

Campaigns: Renault with three models

CI IN THEORY AND PRACTICE

Public Relations: The value of corporate identity

"WOHL, DES SAMMA"

International: Tourism advertising in Austria

NOT ONLY FOR SURFING

New media: "Xjournal" on Internet

PRESS "MONOPOLY" IN LUCERNE

Media: LNN and "Luzerner Zeitung" merge

"NO CAUSE FOR EUPHORIA"

Media: SZV Annual Conference in Interlaken

"THE GOTTHARD IS A MENTAL BARRIER".

In conversation: Mirko Nesurini, ODS
Category: Single issues

CHF 14.50