Receive the German-language trade magazine "werbewoche" in issue 3/2015 as a PDF download with the following table of contents:
Pure
COLUMN
Stephan Russ-Mohl on digital disruption
Anne-Friederike Heinrich on clever versus smart
Axel Eckstein on occupational diseases and Theophil Butz on Interio's choice of agency
Walker Advertising Agency
Bringing music to life
Beat Hürlimann
Catenaccio at the Superbowl
Manuel P. Nappo
Who won the Social Media Bowl 2015?
13 Questions for Moritz Adler, Creative Director and Partner of Formeldrei
Typical mistakes when relaunching a website
The pages of Swiss Marketing
Observer
The landlord must take action in the event of defects
New Campaigns
50 years of TV advertising in Switzerland
From the management of scarcity to the supply boom
"User data is of no interest to us"
Andreas Wiebe about his Google alternative Swisscows.ch
Christinger
the "conquerors" of the Eiger north face
HEADS OF THE WEEK
Thomas Röthlisberger and Christoph Camenisch form the digital competence in the new agency group of In Flagranti
