Receive the German-language trade magazine "werbewoche" in the Issue 3/2010 as a PDF download with the following table of contents:
REIN
T0P 1
Illuminated advertising
ITEM 2
Shopping center
COLUMN
Karl Lüond reports on anti-cyclical media experiments and Anne-Friederike Wilhelm wonders about trends and diplomatic serious cases
The association of Swiss cable network companies Is prepared for the future and shows this for the first time in an image cam paign by Euro RSCG Zurich
Werbewoche presents three films on Star TV about the female advertiser of the year
Spillmann Felser Leo Burnett accompanies Cantonal Bank clients on the next stage towards success
Werbewoche's impact check shows how current campaigns are performing with consumers
Marketing Day 2010
The nominees for the Marketing Trophy 2010 have been determined.
Swiss search engine marketing experts tell how to make it to number 1 on Google.
Observer Guide to Labor Law
SMC- the info pages of Swiss Marketing
NEW CAMPAIGNS
Hardy Lussi, Managing Director of Seven-One Media Switzerland, talks to Werbewoche about the marketing pitch and the current issues in TV advertising.
Advertising statistics 2009 TV data national and regional
HEAD OF THE WEEK
Thomas Heusser is all about building companies as brands. Heusser Communicates has been conceptualizing and designing corporate and marketing communications for 19 years.
SHORTLIST
Werbewoche reports on the Egon award for the female advertiser of the year
