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Issue 26/2008

Receive the German-language trade magazine "werbewoche" in the Issue 26/2008 as a PDF download with the following table of contents:

Page 7

For crying Swiss women mourn the end of Euro 08 - and thus say to the foreign guests: Thank you!

Page 8

Trendy answers The Serviceplan agency group hosted an I-Day in Munich. The attractive topic: interactive media.

Page 9

Simply golden: PR man Toni Glanzmann launches the new "Golden Years" credit card for people over 50 with MasterCard and the ViznerBorel agency.

Page 9

Credit in the golden years PR man Toni Glanzmann launches the "Golden Years" credit card for people over 50 with Master Card and ViznerBorel.

Page 15

Too weak Publicitas wants to expand its radio business. But the broadcasters doubt their ability.

Page 17

An end to cantonal gardens Peter Rothenbühler, editor-in-chief of Le Matin, is abolishing the paper's editorial outposts. A turning point?
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