Issue 21/2014

Receive the German-language trade magazine "werbewoche" in issue 21/2014 as a PDF download with the following table of contents:

REIN

COLUMN

Josefa Haas on Edward Swowden and Theophil Butz on heating oil advertising

Data octopus debate

Bon APPétit - the Taco Bell Ordering App

13 questions for Timo Wäschle, founder and owner of Corpmedia

The Impact Check of Werbewoche

IAB Switzerland awards the "Digital Newcomer of the Year" for the first time

Stop Piracy

Maxomedia has realized an awareness campaign

Integration

TBWA with a campaign for the Zurich office for integration issues

ADC honors young talent

NEW CAMPAIGNS

Advertising design

Too much efficiency can also be harmful

HEAD OF THE WEEK

Sarah Pietrasanta is Creative Director at Blue Spirit since October

SHORTLIST

Werbewoche was at Edi.14, the Digital Marketing Summit & Award, the Trendtagung Fach- und Spezialmedien and the ADC Young Creatives

EVENTS

EYECATCHER /JOBCHANGE

OUT

Category: Single issues

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