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Issue 20/2000

Receive the German-language trade magazine "werbewoche" issue 20/2000 as a PDF download with the following table of contents:

PAUL GIANTS

is now traveling through Switzerland for Medien Z Holding and acquiring orders:

PHIL REVZIN

is pleased about the boom in the business press and presented the WSJ in Zurich:

CAUTION, ADVERTISING

New campaign: Eyewear advertising can do without models and, if the letters are large enough, is also well noticed.

STREETCAR IN THE AIR

New campaign: Lausanne transports advertises with Piccard & Co. to make streetcar travel more fun.

BUT THE NUMBER 2

Media: 20 Minuten wanted to know exactly and asked 2000 Zurich readers to vote. You can read the results on

BILAN WITH ELAN

Media: Bilan has made itself pretty for its readers in French-speaking Switzerland and also gained substance.

THE ADC-SW-PARTIES

Shortlist: Twice last week, advertisers had good and anniversary-worthy reasons to take a long, deep look into their glasses.

ERIC HOESLI

writes for more than just his shareholders as editor-in-chief of the daily newspaper Le Temps:
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