Issue 14/2017

Receive the German-language trade magazine "werbewoche" in issue 14/2017 as a PDF download with the following table of contents:

To the point

Through free, much is free

Media agencies have had their day

News in brief

Pharmacy Stadelhofen

Home Recipe Advertising

Opinion

Republic publishers are "stake holder" vanguard

Theophil Butz asks himself, "What's the point?"

Head of the week

Nina Fargahi, Editor-in-Chief Edito

13 Questions for ...

Marcel Morach, Wirz Brand Relations

New Campaigns

Campaign

Blinds up against prejudices

Campaign

Petting poster

Style radar

Golden Autumn - or September Rain?

Brands

Läck Bobbi, Baasler Läggerli

Digital deprivation

Completely failed What is actually ... CPV?

Advertising and its way to the assistant

Agile working in everyday agency life

Media Opinion

The Blocher effect

Mügge reads

"So, what do you do?"

What do you know about ...

Content marketing?

Radio:

"The star must not become bigger than his home station".

Who is who

"Swiss Radio Night" 2017

Jobchange

Budgets

Swiss photographers

Remo Buess

Noticed / Said

Cartoon / Last but not least

Category: Single issues

CHF 14.50