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Issue 12/1996

Receive the German-language trade magazine "werbewoche" in the 12/1996 issue as a PDF download with the following table of contents:

SWITZERLAND IS THERE FOR EVERYONE

Campaigns: Switzerland Tourism with a new broad-based strategy

DO BRANDS HAVE A SOUL?

Marketing: GfM conference on integrated communication

EVERYTHING GETS BETTER

Training: 27th Sawi General Meeting

FOOD ENVY AT THE ADO FOR GERMANY

International: About judging and prizes

SELF-CENSORSHIP INSTEAD OF SESAME STREET

International: Protest against US censorship on the Internet

WANTED: MORE MOMENTUM

Media: SZV/VSW advertising statistics in February

SMALL AND POWERFUL

In conversation: Guido Studer and Elke Zappe from Studer & Zappe
Category: Single issues

CHF 14.50

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