Off The Record 16 | Werbewoche Podcast with Sven Bethke, Swisscom Event & Media Solutions
Anna Kohler, Editor-in-Chief of m&k and Werbewoche.ch, talks to Sven Bethke, CEO of Swisscom Event & Media Solutions, in the 16th episode of the "Off The Record" podcast.
Swisscom is a company that everyone knows. But the huge corporate tanker also has a speedboat on board. In 2011, the "Event & Media Solutions" unit was launched. Anna Kohler, Editor-in-Chief m&k advertisingweek.ch and Publishing Director, wanted to know more and invited the unit's CEO Sven Bethke to the "Off The Record" podcast. The result was an exciting conversation about much more than just business.
The podcast of Werbewoche and m&k with Anna Kohler is produced by Tablecast / Christoph Soltmannowski.