Anja Däumigen becomes Managing Director of Mindshare Switzerland

Anja Däumigen has been Managing Director at the media agency Mindshare Switzerland since January 1, 2024. She is responsible for the operational management and strategic direction of the agency in Switzerland.

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Anja Däumigen took over the role of Managing Director of Mindshare Switzerland on January 1, 2024. She holds a degree in sociology and has 20 years of media experience, specializing in digital communications consulting and media planning.

Däumigen started her professional career at OMD in Germany and then moved to OMD Switzerland. She was subsequently Managing Director of Dentsu Switzerland, then Head of Digital at 3 Plus TV Network and finally moved to Mindshare as Director Digital in 2016. Her main tasks as Managing Director of Mindshare include the operational management and strategic direction of the agency.

"With her in-depth digital expertise and her previous experience at Mindshare, Anja has the perfect qualifications to further develop the company for the future together with our customers," says Ursula Arnold, CEO of Mindshare Switzerland and Austria.

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